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Cricket Lee
Cricket Lee (born March 17, 1953 in Decatur, Alabama) is an American entrepreneur and inventor notable for created a clothes fitting standard called Fitlogic, designed to include size and three body types for US women, and founding the company Fit Technologies to market the standard.
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References
Warner, Melanie (31 March 2006), "A woman, full of hope, in the dressing room", The New York Times, New York, USA
Zimmerman, Ann (17 March 2008), "Cricket Lee takes on the fashion industry", The Wall Street Journal, New York, USA, pp.:R1–R4